Google Review Signs for Local Businesses

A Google review sign is a printed card, counter block, or table tent with a QR code that takes a customer directly to your Google review page. Placed at the right moment in your business, it removes the three biggest barriers to getting a review: the customer has to remember to do it, find your business on Google, and write the review on their own. A well-placed sign with a QR code handles the first two. SMS follow-up handles the third.

Types of Google review signs

• Acrylic counter block. A small, freestanding acrylic sign (typically 4x6 or 5x7) that sits at a checkout counter or reception desk. Durable, professional, and hard to knock over. Best for salons, dental offices, auto shops, and any business with a defined checkout moment.
• Table tent. A folded card that sits on a table. Best for restaurants, cafes, and bars where the customer is seated and has time during the meal or while waiting for the check.
• Counter insert or card. A flat card or laminated sheet placed on a counter or in a card holder. Lower cost than acrylic and easy to replace.
• Receipt sticker. A QR sticker added to printed receipts. Effective because the customer takes the receipt with them and can scan later.
• Window cling or door sign. Placed at the exit so the customer sees it on the way out. Works best as a secondary sign, not the primary ask.
• Takeout bag sticker. For restaurants with takeout orders. The customer sees it at home and can scan it after the meal when they're most likely to leave a review.

What to put on a Google review sign

Keep it to one sentence and one action. The most effective sign copy follows this pattern:

Enjoyed your visit? Scan to leave us a Google review.

Add your business name below the QR code so the customer knows what they are reviewing. If you collect phone numbers for SMS follow-up, add a short opt-in line: "Leave your number for a quick follow-up." Do not add lengthy legal copy to the sign itself; put consent language on the follow-up page instead.

Do not offer a discount or reward in exchange for a review. That violates Google's review policies and the FTC endorsement guidelines.

Where to place a Google review sign by industry

• Restaurants: table tent during the meal, check presenter at payment, counter sign at pickup, sticker on takeout bag.
• Salons and barbershops: acrylic block at the station mirror, counter sign at checkout, or card in the appointment-card holder.
• Auto shops: key-handoff counter, waiting room poster, invoice insert, or sticker on the service receipt.
• Dental offices: checkout counter, front-desk card holder, or appointment-card insert.
• Med spas: checkout counter after the treatment, treatment-room sign near the exit.
• Contractors, HVAC, plumbers: leave-behind invoice sticker, on-vehicle door cling, or follow-up text with a short review link.
• Gyms: front desk, locker room mirror, and member-card insert.

For more by industry, see Google review software for restaurants and other industry pages.

How to make a Google review QR sign

1. Get your Google review link. In Google Business Profile, click Share, then copy the review link. It typically looks like https://g.page/r/.../review.
2. Generate the QR code. Paste the review link into a free QR generator (or use RateInvite, which looks up your business and generates the link automatically). Make sure the QR encodes the URL directly without a dynamic redirect.
3. Print or order the sign. A home printer at 300dpi works for paper cards. For a durable acrylic block, RateInvite ships a printed sign with your QR code.
4. Test it. Scan the QR code with your own phone and confirm it lands on your Google review page before placing it in your business.

For more detail on QR code quality and static vs dynamic QRs, see best Google review QR code generator.

Why signs alone often aren't enough

A QR sign at checkout converts only the customers who, at that exact moment, notice the sign and are willing to stop and write a review. Most customers are in a hurry, distracted, or simply forget by the time they get home.

SMS follow-up captures the rest. The customer opts in at the sign by entering their phone number, then gets a short text a few hours later with a one-tap link. That reminder, arriving when the customer is relaxed and has time, drives significantly more reviews per sign than the sign alone. See Google review SMS software for how the follow-up works.

How RateInvite handles signs and SMS together

1. RateInvite looks up your business on Google Maps and generates your review link automatically, no manual URL hunting required.
2. A QR code is generated pointing directly to your Google review page.
3. You download a print-ready file or order an acrylic sign shipped to you.
4. Customers who scan can leave their phone number with consent and receive an SMS follow-up with a one-tap review link.
5. RateInvite tracks scans, opt-ins, and reviews in a simple dashboard.

FAQ